Redwood Materials launches energy storage business and its first target is AI data centers

AyanaDigital Marketing2025-06-2784115
Image Credits:Kirsten Korosec

Tucked between two massive buildings in the hills of the Nevada desert, 805 retired EV batteries lie in neat formation, each one wrapped in nondescript white tarps — and hiding in plain sight.

A passerby might not realize this unassuming array is the largest microgrid in North America, that it’s powering a 2,000 GPU modular data center for AI infrastructure company Crusoe, or that it represents the next big act of JB Straubel, the co-founder and CEO of Redwood Materials.

Redwood Materials announced Thursday during an event at its Sparks, Nevada facility that it was launching an energy storage business that will leverage the thousands of EV batteries it has collected as part of its battery recycling business to provide power to companies. And they’re starting with AI data centers.

The new business, called Redwood Energy, is kicking off with partner Crusoe, a startup Straubel invested in 2021. The old EVs, which are not yet ready for recycling, store energy generated from an adjacent solar array. The system, which generates 12 MW of power and has 63 MWh of capacity, sends power to a modular data center built by Crusoe, a company best known for its large-scale data center campus in Abilene, Texas — the initial site of the Stargate project.

image credits: redwood materials

The scale of Redwood’s battery collection operation is staggering — and an opportunity. Redwood said it recovers more than 70% of all used or discarded battery packs in North America. Today, it processes more than 20 GWh of batteries annually — the equivalent of 250,000 EVs.

It has apparently been stockpiling batteries that aren’t ready for recycling, with more than 1 gigawatt-hour worth in its inventory already. In the coming months, it expects to receive another 4 gigawatt-hours.

By 2028, the company said it plans to deploy 20 gigawatt-hours of grid-scale storage, placing it on track to become the largest repurposer of used EV battery packs.

Straubel’s confidence in the endeavor was apparent in every detail of the launch event. To illustrate the commitment of Redwood — and by extension, Straubel — everything at the event from the music and projection on the big screen to a laser light show that included giant Pac-Man ghosts navigating the rows of EV batteries were powered by the microgrid.

image credits: kirsten korosec

“We wanted to go all in,” Straubel said, breaking into a wide, toothy smile. Splashy effects for the event aside, the microgrid setup with Crusoe is not a demonstration project. Straubel said this is a revenue-generating operation, which was constructed in four months, and one that is profitable. He added that even more of these will be deployed with other customers this year.

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“I think this has the potential to grow faster than the core recycling business,” he said.

Redwood Materials has been on an expansion tear in recent years. The company, which has raised $2 billion in private funds, was founded in 2017 by Straubel, the former Tesla CTO and current board member, to create a circular supply chain.

The company started by recycling scrap from battery cell production as well as consumer electronics like cell phone batteries and laptop computers. After processing these discarded goods and extracting materials like cobalt, nickel and lithium that are typically mined, Redwood supplies those back to Panasonic and other customers. Over time, the company has expanded beyond recycling and into cathode production. Redwood generated $200 million in revenue in 2024, much of which comes from the sale of battery materials like cathodes.

The company’s footprint has grown too, and well beyond its Carson City, Nevada headquarters. It has locked up deals with Toyota, Panasonic, and GM, started construction on a South Carolina factory, and made an acquisition in Europe.

Redwood Energy is the next step — and one that isn’t tied to setting up its systems to be off-grid. The retired EV batteries can be powered by wind and solar, or they can be tied to the grid. In the case of the Crusoe project, the system is powered by solar.

“There’s no green intent required here,” CTO Colin Campbell said during a tour of the microgrid. “It’s a good economic choice that also happens to be carbon-free.”

The business model addresses a longstanding challenge in the energy storage sector. For over a decade, companies have been promising to build grid-scale storage from used EV batteries, but they’ve only materialized in small amounts. Redwood, which got its start as a battery materials and recycling company, is creating a new line that promises to deliver gigawatts of much needed energy storage in just a few years.

“This really demonstrates how economical the waste hierarchy actually is,” Jessica Dunn, a battery expert at the Union of Concerned Scientists, told TechCrunch. That a large recycler like Redwood recognized the profit potential in repurposed EV batteries shows “where this end-of-life market will go,” she added.

Repurposing batteries is a clear business opportunity for Redwood, but it might also be a business imperative. Redwood was founded to build a supply chain that could handle the predicted wave of used EV batteries that will hit the market. But that wave hasn’t materialized quite as quickly as some predicted.

“If Redwood didn’t enter the repurposing market, then they wouldn’t get a share from the repurposed battery. They’d have to wait the five, 10, 15 years until they retired,” she said. In the meantime, other companies would be able to sell the batteries for grid-scale storage, cutting Redwood out of years of revenue.

Straubel acknowledged this, noting in an interview that in many ways Redwood Materials started a bit early.

“We started really early, and in a way we started Redwood almost too early,” he said, noting the company initially was collecting consumer batteries and production scrap ahead of the coming wave of EVs.

The current state of the recycling market underscores the challenge. “Right now, the recycling market is mostly manufacturing scrap, consumer electronics, and EV batteries that have failed under warranty,” Dunn said. That has been enough for Redwood to process over 20 gigawatt-hours annually. But it pales in comparison to the 350 gigawatt-hours in EVs today and the 150 gigawatt-hours expected to hit the road every year.

Redwood currently has a recycling facility at its 175-acre campus in Sparks, Nevada, and it’s developing a 600-acre facility in Charleston, South Carolina. The latter will remanufacture cathode and anode copper foil, both of which contain critical minerals that the U.S. would prefer stayed within its borders.

The company previously said that it will be capable of making 100 gigawatt-hours annually of cathode active material and anode foil by the end of this year. By the end of the decade, it expects production to hit 500 gigawatt-hours.

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Thomas

Redwood Materials' foray into the energy storage business with their initial focus on AI data centers represents a strategic move towards reducing carbon footprints and enhancing sustainability in high-tech infrastructure.

2025-06-30 01:45:17 reply
Coraline

Redwood Materials' foray into the energy storage business, with its initial focus on AI data centers as a target market*, represents an innovative leap towards sustaining tech-driven sustainability in today’s digital world.

2025-06-30 01:45:31 reply
Alexander

The foray of Redwood Materials into the energy storage sector, with AI data centers as their inaugural target market shows a bold move towards enhancing sustainability and efficiency in an increasingly digital world.

2025-06-30 17:29:47 reply
Jack

Redwood Materials' entrance into the energy storage business with its initial focus on AI data centers represents a bold step towards shaping sustainable and efficient power solutions for cutting-edge technology platforms.

2025-06-30 17:30:17 reply
Dash

With the launch of its energy storage business under Redwood Materials, a bold move is evident to target AI data centers as their inaugural frontier in sustainable tech solutions for powering tomorrow's digital infrastructure.

2025-06-30 23:14:56 reply
Dariel

Redwood Materials' foray into the energy storage market with its primary focus on addressing AI data center needs marks a bold step towards sustainability and efficiency in high-tech infrastructure, showcasing innovative solutions to aid our transition toward renewable power.

2025-06-30 23:15:11 reply
Odessa

Redwood Materials' foray into the energy storage business represents a strategic move towards addressing AI data centers’ power demands, placing them at the forefront of sustainable innovation.

2025-07-03 20:23:48 reply
Oakley

Redwood Materials' foray into the energy storage market with their initial focus on AI data centers represents a strategic move towards enhancing sustainability and efficiency in an increasingly digital world - marking yet another step forward toward decarbonation.

2025-07-03 20:24:02 reply
Ephraim

Redwood Materials' foray into energy storage with their initial focus on AI data centers underscores the company’s strategic ambition of transforming how power is managed in high-demand, technology intensive spaces.

2025-07-03 20:24:18 reply
Casey

The debut of Redwood Materials' energy storage venture, particularly targeting AI data centers as its first objective mark a significant step towards advancing sustainable and efficient power solutions for the tech industry.

2025-07-04 11:34:31 reply
Titus

Redwood Materials' foray into the energy storage business, with AI data centers as their initial focal point of growth strategy on a mission to revolutionize green computing and address resource constraints.

2025-07-04 11:34:32 reply
Azalea

Redwood Materials' foray into the energy storage market with a primary focus on AI data centers signals an innovative move towards more efficient and sustainable computing infrastructure.

2025-07-04 11:34:41 reply
Emmeline

Redwood Materials' foray into the energy storage industry with its initial focus on AI data centers is a strategic move demonstrating innovation in addressing power demands of rapidly growing tech infrastructures.

2025-07-06 23:52:09 reply
Kiera

With the launch of its energy storage business by Redwood Materials, targeting AI data centers as their first initiative underscores a bold move towards sustainable and efficient power solutions for cutting-edge technology hubs.

2025-07-09 11:33:24 reply
Rayan

Impressive initiative from Redwood Materials as they venture into energy storage, specifically targeting AI data centers that demand advanced battery technology for uninterrupted power and efficient operation.

2025-07-11 16:43:24 reply
Marcus

Redwood Materials' launch of its energy storage business, with AI data centers as their initial target market is a strategic move to harness the power and potential for transforming sustainable technologies in an increasingly digital world.

2025-07-11 16:43:40 reply

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