NantBioRenewables Unveils Comprehensive Brand Transformation to Accelerate Global Market Expansion with Ocean Calcium Sand Technology

NantBioRenewables, a sustainable packaging company, has launched a comprehensive brand transformation to accelerate its global market expansion of ocean-derived renewable packaging materials. The strategic rebrand includes a modernized corporate identity, advanced digital platform, and an integrated marketing system to support the rapid growth of the company. At the heart of NantBioRenewables' differentiation is its proprietary Ocean Calcium Sand (OCS) technology, which is touted as the "world's first carbon-negative raw material for compostable packaging." This material not only removes CO₂ from the atmosphere but also offers superior mechanical properties and industrial compostability, according to the company. Lila Karlsen McNutt, NantBioRenewables' Global Sales & Marketing director, said, "This investment in our brand infrastructure demonstrates our commitment to long-term growth and customer success. As we scale our revolutionary Ocean Calcium Sand technology globally, our customers deserve marketing and sales tools that reflect the premium nature of our innovations." The company manufactures a range of products in the US, including straws, tableware, cutlery, and thermoformed packaging solutions for various sectors. The brand transformation is a key part of NantBioRenewables' aggressive growth strategy, enhancing digital capabilities for lead generation and customer engagement. Kenn Budlong, NantBioRenewables' chief operating officer, said, "Our brand transformation ensures that our marketing and sales capabilities match the revolutionary nature of our technology. When customers experience our new brand touchpoints, they immediately understand they're engaging with a premium innovation leader, not just another packaging supplier." The transformation is expected to accelerate deal closure and customer onboarding, positioning the company to capitalize on the sustainable packaging market's projected growth to $440bn by 2030. NantBioRenewables has assembled an experienced sales and marketing team with expertise in the sustainable packaging industry to complement the brand transformation. With its unique combination of carbon-negative raw materials and proven compostability, NantBioRenewables will create significant competitive advantages in this expanding market. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site.